Requirements
Eligibility: Entry promotes members marketing brand 2023-2024
AWARD OBJECTIVES
- To recognize members for outstanding achievements in marketing new homes project (single or multi-family).
- More specifically, to recognize effective marketing efforts to attract customer attention, generate traffic and create the confidence and environment favourable to purchasing a new home.
Criteria
| Criterion | Weight |
|---|---|
| Clarity of the marketing theme or image and their appropriateness for the intended market | 20.0% |
| Distinctiveness and effectiveness of design | 20.0% |
| Overall appeal | 20.0% |
| Creativity | 20.0% |
| Marketing materials | 20.0% |